Alana Holmberg (b. 1983) is an Australian documentary photographer, writer and occasional filmmaker based in Melbourne. 

Interested in the sweet spot where new media, the internet and multimedia storytelling meets, Alana experiments with new ways to engage audiences and forge empathy through her photography projects. In her freelance assignments, Alana works with local and international NGO and non-profit organisations to create contemporary multimedia content and experiences. To date her personal work has explored the experiences of women in relation to family, body image, technology and feminism.

Alana is the recipient of the 2016 Pool Grant and member of Australian-based photography collective Oculi.


CONTACT // +61 409 143 387 Twitter // Instagram // LinkedIN // Facebook



Medium, SLATE, duckrabbit, The Collective MagazineHoopla, Get Lost Magazine, emerge Magazine, RACV Magazine, Catalyst Magazine, Photographers without Borders Magazine.


  • Diploma of Advanced Visual Storytelling, Danish School of Media and Journalism, Aarhus (2015)
  • Bachelor of Arts (Photography), RMIT University, Melbourne (2014)
  • Bachelor of Arts (Public Relations), RMIT University, Melbourne (2004)


  • Winner, The Pool Grant, 2016
  • Semifinalist, HeadOn Photo Festival Portrait Prize, 2016
  • Most Promising Graduate Award, RMIT University, 2014
  • Finalist, LUMIX Festival of Young Photojournalism, 2014
  • Finalist, HeadOn Photo Festival Multimedia Prize, 2014
  • Speaker, TedxManly, 2014 
  • Finalist, ACMP Student Documentary Photographer of the Year, 2013 


  • Crossover Web Documentary Festival, Denmark, 2016
  • Family.Life, Syracuse University and Alexia Foundation Project, 2015
  • LUMIX Festival for Young Photojournalism, Multimedia Finalists, Group Show in Hannover, 2014
  • HeadOn Photography Festival, Multimedia Prize Finalists, Group show at Brenda May Gallery, Sydney, 2014
  • ACMP Student Photographer of the Year, Book, 2013
  • Exposing Hunger / Capturing Solutions, solo show at Tap Gallery, Sydney, 2012